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The Maclaren BMW Buggy, a NEW Era of Stylish Mobility

Mothercare is proud to announce the arrival of the all new limited edition Maclaren BMW stroller, available in stores now! Weighing just 5.7kg, the buggy’s lightweight and compact design makes it simple to manoeuvre, carry, and store. It’s the perfect combination of style and functionality. Like Maclaren, BMW has been synonymous throughout its history with high performance, engineering excellence, and innovation. “It’s a shame it only seats one,” is often overheard by the creative teams at Maclaren including Maclaren’s own Carolyn Komminsk, Design Director for the Original British Buggy brand who oversaw this project and its development in collaboration with the BMW Lifestyle team and BMW´s brand licensing agency, Global Icons.

Suitable for babies from 6 months and up, the stroller is loaded with all the features a parent could ask for, and then some. The Maclaren BMW Buggy features a multiple position seat recline, custom BMW insignia race buckle and a BMW interior-inspired removable seat liner. In terms of automotive styling and design touches, Maclaren added BMW reflectors and authentic BMW-inspired wheels that give this buggy a sleek look, while the lightweight chassis and easy, compact fold make it classic.

Along with the mentioned features, here’s a list of the complete characteristics the stroller has to offer:

• Bucket Seats: The Maclaren BMW Buggy comes standard equipped with a removable, ergonomic bucket seat liner for cushioned comfort. Water/Stain resistant fabric is detailed with reflective

• Ventilation Panel: Zip-open ventilation panel at rear of hood apron provides ample circulation.

• Ergonomic Handle: Ergonomically designed handles allow for comfortable steering.

• Carry Strap: A padded shoulder strap make carrying comfortable and easy.

• Contoured Design: Sleek hood apron design provides a contoured profile when the seat is in the upright position.  Zip-open panels expand hood apron to accommodate a reclined seat.

• Shoulder Pads: Removable shoulder pads provide additional comfort for child.

• Full Coverage Hood: Large, water-resistant hood with viewing windows and UPF 50+ sun protection shields child from the elements.

• Suspension: 4-Wheel suspension allows the buggy to manoeuvre effortlessly over rugged terrain.

• Shopping Basket: The spacious shopping basket beneath the seat provides ample storage. Maclaren’s own heat-reflective material lines the underside of the shopping basket which deflects radiant heat from below to help keep contents and the seat cool.

• Harness Buckle: 5-Point harness with BMW insignia buckle keeps child safe and comfortable.

• Rearview: A practical attention to detail, the reflectors on rear legs of the buggy provide additional

The stroller is available in two colours: silver and black. As with all Maclaren strollers, the lightweight strollers come equipped with the latest in safety features and meet all Global Safety Standards. These strollers may be light and easy to navigate, but their structure and safety were not compromised in order to make them slimmer. Instead they are easy for parents to use and also strong enough to address any safety concerns a parent might have.

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